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PORTFOLIO

THE CHALLENGES:
 
  • How will you remain competitive with your sales and marketing efforts and stand out from the crowd? 
  • How do you ensure those Requests for Proposals turn into signed contracts.
  • How do you make certain your marketing materials are engaging and attract the best groups for your property.
  • How does your sales team ensure it provides the best possible site inspection experience to book more business.
  • How do you ensure that the designer's vision for your hotel or resort will work best for group events.
  • How does your team turn a FAM trip into a memorable experience to secure potential group business.

     As event professionals for decades, we quickly identify        the vulnerabilities in a hotel’s design and marketing
     initiatives for groups. What may seem insignificant to      
     sales teams can be a pivotal point in the buyer’s    
     decision-making process. Often small things add up
     when reviewing various hotels. These “small things” are
     usually items that require a nominal amount of time and
     money to fix and ensure that they will no longer be    
     undesirable points preventing a favourable decision.
THE SOLUTIONS:
 
  Working with our advisors your hotel or destination will     benefit from the expertise of professionals who                
  have  sourced varieties of venues; performed             thousands of site inspections in hundreds of  
  destinations; reviewed thousands of  marketing pieces;  
  and scanned thousands of websites in the quest of
  finding the most suitable venues for their groups.
  • We look at the big and the little things that are important and will make or break a decision to book a particular property or destination. 
  • Since websites are the primary source of information, we perform an audit of your website  and marketing materials and provide practical recommendations. 
  • We evaluate site inspection routines to ensure that the team is at the top of its game. The site inspection can make or break a deal quite easily without anyone even realizing how, until it’s too late. 
  • Our consulting services are tailored to a client’s individual needs. By viewing the situation from the buyer’s perspective, hotels and destinations will benefit from our insiders’ expertise and strategically grow their group business segment.
     
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